Rachel Johnson is executive director of the National Safe Boating Council, the lead organization for the North American Safe Boating Campaign. The yearlong campaign, simply known as Wear It!, promotes safe and responsible boating and the value of voluntary life jacket wear by recreational boaters. Wear It! unites the efforts of a wide variety of boating safety advocates and is produced under a grant from the Sports Fish Restoration and Boating Trust Fund, administered by the U.S. Coast Guard. For more information about boating safety and life jacket wear, follow on Twitter at twitter.com/boatingcampaign and Like at facebook.com/SafeBoatCampaign, or visit www.SafeBoatingCampaign.com.